Marketing of Health Services
"Marketing of Health Services" is a descriptor in the National Library of Medicine's controlled vocabulary thesaurus,
MeSH (Medical Subject Headings). Descriptors are arranged in a hierarchical structure,
which enables searching at various levels of specificity.
Application of marketing principles and techniques to maximize the use of health care resources.
| Descriptor ID |
D008389
|
| MeSH Number(s) |
J01.219.687.550 N03.219.463.548 N05.300.430.500
|
| Concept/Terms |
Marketing of Health Services- Marketing of Health Services
- Services, Health Marketing
- Marketing, Health Services
- Health Services Marketing
- Marketing Services, Health
- Health Marketing Service
- Health Marketing Services
- Marketing Service, Health
|
Below are MeSH descriptors whose meaning is more general than "Marketing of Health Services".
Below are MeSH descriptors whose meaning is more specific than "Marketing of Health Services".
This graph shows the total number of publications written about "Marketing of Health Services" by people in this website by year, and whether "Marketing of Health Services" was a major or minor topic of these publications.
To see the data from this visualization as text,
click here.
| Year | Major Topic | Minor Topic | Total |
|---|
| 2002 | 1 | 0 | 1 |
| 2009 | 1 | 0 | 1 |
| 2011 | 0 | 1 | 1 |
| 2012 | 0 | 1 | 1 |
| 2015 | 0 | 1 | 1 |
To return to the timeline,
click here.
Below are the most recent publications written about "Marketing of Health Services" by people in Profiles.
-
Sankar? IC, Bross R, Brown AF, Del Pino HE, Jones LF, Morris DM, Porter C, Lucas-Wright A, Vargas R, Forge N, Norris KC, Kahn KL. Strategies to Build Trust and Recruit African American and Latino Community Residents for Health Research: A Cohort Study. Clin Transl Sci. 2015 Oct; 8(5):412-20.
-
Kinsler JJ, Cunningham WE, Nure?a CR, Nadjat-Haiem C, Grinsztejn B, Casapia M, Montoya-Herrera O, S?nchez J, Galea JT. Using conjoint analysis to measure the acceptability of rectal microbicides among men who have sex with men in four South American cities. AIDS Behav. 2012 Aug; 16(6):1436-47.
-
Nicholson LM, Schwirian PM, Klein EG, Skybo T, Murray-Johnson L, Eneli I, Boettner B, French GM, Groner JA. Recruitment and retention strategies in longitudinal clinical studies with low-income populations. Contemp Clin Trials. 2011 May; 32(3):353-62.
-
Grov C, Bux D, Parsons JT, Morgenstern J. Recruiting hard-to-reach drug-using men who have sex with men into an intervention study: lessons learned and implications for applied research. Subst Use Misuse. 2009; 44(13):1855-71.
-
Kataoka-Yahiro M, Cohen JH. Marketing principles for a learning-service community partnership model. J Nurs Educ. 2002 Mar; 41(3):136-8.